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For over 40 years, Logo has empowered businesses with innovative cloud-based solutions, earning its reputation as a trusted partner in digital transformation and operational success. Yet, like many forward-thinking companies, Logo struggled to convert its website visitors into engaged subscribers.
Driving traffic wasn’t the issue – their website consistently drew a steady audience. The real hurdle was encouraging these potential customers to take the next step and explore their cloud products.
This is where Logo’s partnership with Quin AI came into play. Together, they tackled the challenge head-on, delivering nearly a 5X increase in subscription rates – all while preserving the seamless and customer-friendly experience Logo is known for.
Logo’s results
- 4.98X subscription rate increase
For over 40 years, Logo has empowered businesses with innovative cloud-based solutions, earning its reputation as a trusted partner in digital transformation and operational success. Yet, like many forward-thinking companies, Logo struggled to convert its website visitors into engaged subscribers.
Driving traffic wasn’t the issue – their website consistently drew a steady audience. The real hurdle was encouraging these potential customers to take the next step and explore their cloud products.
This is where Logo’s partnership with Quin AI came into play. Together, they tackled the challenge head-on, delivering nearly a 5X increase in subscription rates – all while preserving the seamless and customer-friendly experience Logo is known for.
Logo’s results
- 4.98X subscription rate increase
The challenge
Although Logo’s website attracted a large number of visitors, many left without completing the forms needed to gain insights into their cloud products. Each abandoned form meant a missed opportunity to connect with high-value potential customers.
What made this issue even more complex was the need to balance engagement with experience. Logo had to find a way to re-engage visitors without overwhelming them – avoiding intrusive pop-ups that could disrupt the professional, seamless experience their customers had come to expect.
The bottom line: Logo needed a targeted solution to increase form submissions while preserving the user-friendly experience that defined their brand.
The challenge
Although Logo’s website attracted a large number of visitors, many left without completing the forms needed to gain insights into their cloud products. Each abandoned form meant a missed opportunity to connect with high-value potential customers.
What made this issue even more complex was the need to balance engagement with experience. Logo had to find a way to re-engage visitors without overwhelming them – avoiding intrusive pop-ups that could disrupt the professional, seamless experience their customers had come to expect.
The bottom line: Logo needed a targeted solution to increase form submissions while preserving the user-friendly experience that defined their brand.
How Quin AI helped
This is where Logo's partnership with Quin AI made all the difference. Using real-time behavioral insights, Quin AI helped Logo identify an "Abandoner" audience – visitors who showed interest in filling out a form but, based on their real-time behavior, were likely to leave the site before completing it.
To turn these potential losses into leads, personalized pop-ups were strategically deployed to re-engage these users. The pop-ups highlighted the benefits of Logo's cloud products and seamlessly guided visitors to the form submission page.
The effectiveness of this strategy lies in its precision, targeting only 7% of the website's traffic while keeping the broader user experience undisturbed.
The impact was phenomenal. Subscription rates surged nearly 5X, converting missed opportunities into an influx of qualified leads. At the same time, Logo maintained a seamless and professional website experience that its customers highly valued.
Boosting subscription rates nearly 5X through smart engagement
Logo's partnership with Quin AI is a testament to the power of well-timed engagement. By targeting the right audience at the perfect moment, Logo achieved a nearly 5X increase in subscription rates while maintaining the seamless, professional website experience their customers know and trust.
How Quin AI helped
This is where Logo's partnership with Quin AI made all the difference. Using real-time behavioral insights, Quin AI helped Logo identify an "Abandoner" audience – visitors who showed interest in filling out a form but, based on their real-time behavior, were likely to leave the site before completing it.
To turn these potential losses into leads, personalized pop-ups were strategically deployed to re-engage these users. The pop-ups highlighted the benefits of Logo's cloud products and seamlessly guided visitors to the form submission page.
The effectiveness of this strategy lies in its precision, targeting only 7% of the website's traffic while keeping the broader user experience undisturbed.
The impact was phenomenal. Subscription rates surged nearly 5X, converting missed opportunities into an influx of qualified leads. At the same time, Logo maintained a seamless and professional website experience that its customers highly valued.
Boosting subscription rates nearly 5X through smart engagement
Logo's partnership with Quin AI is a testament to the power of well-timed engagement. By targeting the right audience at the perfect moment, Logo achieved a nearly 5X increase in subscription rates while maintaining the seamless, professional website experience their customers know and trust.
